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Glossary

Digital adoption platform (DAP)

What is a digital adoption platform?

A digital adoption platform (DAP) is software that adds help on top of a company’s applications, such as tooltips, step-by-step walkthroughs and checklists, and shows where people get stuck.

Also called: DAP

Why it matters

DAPs help people use more of the software a company already pays for, without leaving the app. AI is changing them: guides can be drafted from a prompt, and some DAPs now read the screen to offer help that nobody wrote in advance.

Example

When a sales rep opens a quote with a discount above policy, a walkthrough appears in the CRM and shows how to request approval.

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